Riffle is an independent site for readers, librarians, bloggers, publishers, and authors. I first heard about Riffle a while ago, and I had actually forgotten about it until I got an email reminder today reminding me to sign up. I logged in with my Twitter account (but you can also log in with your Facebook account if you prefer). From there it was very simple to set up my profile and get started!
I've heard Riffle being called "the Pinterest of books". It does appear to have some similarities in that you can follow people and see a visual feed of their updates when you log in. I like that you can make lists of books easily--by theme, genre, or whatever other topic you can think of. For example, I saw that one user I follow created a list of all the YA Kindle books on sale for $3.99 or less this month. Another created a list of YA new releases for this week. I can see librarians using this to create read-alike lists. These lists can be easily shared on other social media sites.
There are also bookish questions you can answer which will display on your profile (such as What were your favorite books growing up?). You can see how other users have answered these questions, too.
On your profile page, you can display what you're currently reading and what you've read. You can also use the site to keep track of what you're interested in reading and recommend books and lists to your followers.
Another nice feature is that you can choose your "expertise" - I chose Young Adult since that's what I mainly read and recommend.
While I will continue use Goodreads to track my read/currently reading/to be read information, I think I will start to use Riffle, too, mainly for the lists feature. This will definitely come in handy for me as a librarian and book blogger. It will also make it easy for me to recommend books and to find books recommended by other readers (which I prefer over the recommendations automatically generated on Goodreads or Amazon).
Have you tried Riffle yet? What do you think of it so far?